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2014 SPEAKERS INCLUDE:
Easterbrook

Steve Easterbrook
Executive Vice President & Global Chief Brand Officer
McDonalds

McDonald’s is the leading global foodservice retailer and the 6th most valuable brand in the world, with a value of $39.4billion. Steve is responsible for all aspects of McDonald’s global brand management, including: Marketing, Consumer and Business Insights and Menu Development. Steve first joined in 1993 as the Finance Reporting Manager and has worked in various senior positions, including: Deputy Managing Director McDonald’s UK; CEO McDonald’s UK; Senior VP & Division President, Northern Europe; and Corporate EVP, Chief Brand Officer. After becoming President of McDonald’s Europe in 2010, Steve left in 2011 to work a brief stint as CEO of PizzaExpress & CEO of Wagamama. Steve returned to McDonald’s in 2013, taking up his current role.

Mark-Lazarus

Mark Lazarus
Chairman
NBC Sports

Mark Tatum

Mark Tatum
Deputy Commissioner & Chief Operating Officer
National Basketball Association

Mark has a strong track record of success. During the 15 years that he’s been at the NBA, he has overseen the NBA’s marketing partnerships business across the NBA, WNBA, NBA Development League and USA Basketball; managed the league's media sales, including sales of NBA TV, NBA.com, and other NBA-controlled media; and led the sales relationships with the league's TV partners. Recently promoted to Deputy Commissioner and Chief Operating Officer, Mark is now responsible for overseeing an array of NBA’s business operations, including the Global Marketing Partnerships, Global Operations and Merchandising, and Team Marketing and Business Operations departments.

Jorg Wacker

Jörg Wacker
Executive Board Member for Internationalisation and Strategy
FC Bayern Munich

Jörg took up his position as Executive Board Member for Internationalisation and Strategy at Bayern Munich in July 2013. The club is the third biggest in the world, with a 2012-13 revenue of €431.2million and, as one of 5 board members, Jörg is at the forefront of the club’s push to grow the Bayern brand abroad. Prior to taking up his position on the Board, Jörg has spent the last seven years as director of bwin Deutschland and CEO of SportCASA GmbH. He was previously managing director of Sport1 GmbH and began his career as a sports journalist.

Leaders Football 234

Bruce Buck
Chairman
Chelsea FC

Buck has been Chairman of Chelsea Football Club since February 2004 and a Director since July 2003. A loyal Chelsea supporter, he has held a season ticket at Chelsea FC since the early 1990s. He is on the Audit and Remuneration Committee of the FA Premier League as well as on the League’s Legal Advisory Group. Bruce is a partner in the prominent international law firm of Skadden Arps Slate Meagher & Flom LLP, specialising in mergers and acquisitions and capital markets transactions and also supervises the firm’s seven European offices. In 2012 he was named in The Times list of the UK's most influential lawyers.

Don Garber

Don Garber
Commissioner
Major League Soccer

As well as being Commissioner, Garber is CEO of Soccer United Marketing as well as a member of the United States Soccer Federation board of directors. Garber has spent his entire career in the sports industry, working in a variety of capacities in marketing, television and league administration. He spent 16 year with the National Football League and has received numerous industry honours with the Los Angeles Times naming him as one of the top sports commissioners.

Sunil Gulati

Sunil Gulati
President
US Soccer Federation and Member of FIFA Executive Committee

Gulati was elected president in 2006 and has been described as the “single most important person in the development of soccer in the US”. As well as this role, in April 2013, Gulati was elected to a four year term on the FIFA Executive Committee. Prior to his election he served as Vice President for six years. In 2012 Gulati was the spearhead of the formation of the new professional women’s soccer league in the US, which saw great developments in paying the salaries of national team players.



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Previous Speakers at Leaders in Digital Sport include:

  • Sir Martin Sorrell, Chief Executive Officer, WPP Group
  • Greg Dyke, Chairman, The Football Association
  • Austin Lally, President, Braun
  • Peter Moore, Chief Operating Officer, Electronic Arts
  • Lorenzo Fertitta, Chairman and CEO, Ultimate Fighting Championship
  • Brett Yormark, Chief Executive Officer, Brooklyn Nets & Barclays Center
  • Andrew Miller, VP Corporate Marketing & Communications, AON
  • Dan Cobley, Managing Director (UK & Ireland), Google
  • Gavin Patterson, Chief Executive, BT
  • Stefan Mennerich, Director New Media, Media Rights & IT, FC Bayern München
  • Glenn Brown, Director, Promoted Content and Sponsorships, Twitter
  • Ken Fuchs, Head of Entertainment, Sports and Games, Yahoo!
  • John Dougherty, Director of Marketing, Microsoft Windows
  • John Angelos, EVP and Chief Operating Officer, Baltimore Orioles
  • Kristof Fahy, Chief Marketing Officer, William Hill
  • Marc Jenkins, Vice President of Digital Media, NASCAR
  • Dídac Lee, Director – Technology, FC Barcelona
  • Henning Stiegenroth, Head of Sports Marketing, Deutsche Telekom
  • Tom Bender, General Manager, DFL – Bundesliga Digital Sports
  • Andrea Agnelli, President, Juventus FC
  • Perkins Miller, EVP Digital Media, WWE
  • Jean-Claude Blanc, General Director, Paris Saint-Germain
  • Barney Francis, Managing Director, Sky Sports
  • Umberto Gandini, Organising Director, AC Milan
  • Eelco van der Noll, Global Director of Sports and Entertainment, AB InBev
  • Jean-Claude Biver, Chairman, Hublot
  • Raymond van Niekerk, Chief Marketing Officer, Investec
  • Kevin Roberts, Global CEO, Saatchi and Saatchi
  • Rob Flemming, Head of Sponsorship, SAB Miller
  • Laurent Colette, Chief Marketing Officer, FC Barcelona
  • Marc Audrit, Global Brand Director, Western Union
  • Shahid Khan, Owner, Jacksonville Jaguars
  • Claude Ruibal, Global Head of Sports Content Partnerships, YouTube
  • Olivier Robert-Murphy, Global Head of New Business, Universal Music Group
  • Jeremy Darroch, CEO, BSkyB
  • Gianni Infantino, General Secretary, UEFA
  • Bob Bowman, President, MLB.com
  • Tim Leiweke, President & CEO, AEG
  • Richard Scudamore, CEO, The Premier League
  • Jed York, President/Owner, San Francisco 49ers
  • and many more….